Top 5 Word Puzzle Games on iOS in New Zealand: Q1 2025 Performance

In the first quarter of 2025, the top five word puzzle games on the iOS platform in New Zealand demonstrated varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at each game’s quarterly performance.

Cryptogram: Word Brain Puzzle from Joyteractive experienced a gradual decline in weekly revenue, starting from $212 and ending the quarter at $129. Weekly downloads also saw a downward trend, beginning at 1.9K and finishing at 610. Active users remained relatively stable, fluctuating between 11.3K and 9.8K.

The NYT Games: Wordle & Crossword by The New York Times Company showed a peak in revenue at $3.2K during mid-March before falling to $1.4K by the end of the quarter. Weekly downloads started at 1.5K, decreasing to 808 by the final week. Active users were consistently robust, reaching up to 54.6K.

Wordscapes from PeopleFun, Inc. saw a modest revenue peak of $1.2K in early March, with a general decline to $870 by quarter’s end. Downloads began at 1.3K, dropping to 738. Meanwhile, active users surged to 13K in mid-March, a significant increase from the quarter's start.

Crossword Master - Word Puzzle by Easybrain Ltd had a steady revenue flow, peaking at $121 in late January before tapering to $60. Downloads fluctuated, peaking at 1.5K and ending at 471. Active users reached a high of 3.8K in late January but declined to 1.3K by March.

Finally, Connect Word Association Game from Hitapps Games LTD had no recorded revenue but maintained a steady download rate, starting from 298 and closing at 382. Active users grew from 265 to 1.9K by the end of the quarter.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the word puzzle game market on iOS in New Zealand. For further details and more comprehensive data, visit Sensor Tower.